Today, in order to put emphasis on the agricultural aspect of the Life Sciences Division, we have re-done our business cards to read "Agricultural Consulting and Life Sciences" - it may seem inconsequential, but often business is lost because of vague or unclear titles. For example, Life Sciences could mean health care, microbiology, and so on - it may not be immediately clear that agriculture also falls under this heading.
We will be beginning a letter-writing campaign to key industry personnel, groups, and associations in Ontario to describe our services and develop additional contacts.
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